Tutorials1927 - Indonesian public insurance awareness is still low. Of the 240 million population of Indonesia, only 18% or approximately 43.2 million people who already know and understand insurance.
Based on data from the Financial Services Authority (FSA), of which only 12% or 28.8 million people who really feel the insurance products.
The low insurance penetration in Indonesia is due to various factors. One of them due to lack of insurance literacy or not conscious of the importance of having insurance.
"Some people think there are many other needs are more pressing than setting aside their income for the purpose of self protection and property," said Chairman of Indonesian Insurance Council (DAI) Hendrisman Rahim current Insurance Day event, Sunday (09/11/2014).
Indonesia's position in the global insurance currently classified as alarming. Judging from the value of the premium, Indonesia was ranked 37th the world for life insurance and the order of 44 to the value of general insurance premiums from 88 countries who analyzed the World Insurance Outlook.
The rating is based on the rate of insurance penetration (percentage of premiums to GDP) and the identity of the insurance (premiums per capita) actually worse off by ranks 74th and 78th for the insurance industry as a whole.
Based on data from the world rankings World Insurance Outlook 2013, Indonesia occupies a better position than the Philippines and Vietnam to the value of premiums and insurance penetration. However, the ranking of insurance density was lower than the two countries.
"Three relatively advanced Asian countries the insurance industry are Japan, South Korea and Taiwan. The three countries have a value of life insurance premiums are relatively large so that ranks 10 of the world," explains Hendrisman.
Citing data from the FSA, mendatat insurance industry growth of 30.6% in the first quarter of 2014. In the first quarter of 2014, the insurance industry to obtain gross premium Rp57,1 trillion.
While in the first quarter of 2013, premiums were recorded at Rp43,7 trillion. Indonesian insurance penetration is still below 2% of GDP terdahap be huge potential for growth of insurance.
To that end, DAI incentive to disseminate in order to provide awareness to the public for insurance.
"We would like to invite all generations to be aware of insured assuming the word 'intelligent' very universal so that people do not lago fragmented based on income. Because even if they have a high income, but if not insured so it's useless," said Committee Chairman Insurance Day, Harry Purwanto ,
"As for the low-income, but there are still insured smart alternative form of microinsurance which is being developed insurance industry and the FSA," he said.
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